Strategic Partnership

 

  • The Challenge expand_more
  • HD-Supply-The-Challenge

    Brand Consistency

    In 2021, Glo Group agency was tasked with finding the perfect partner for their client EagleView. EagleView needed to maintain a cohesive and engaging presence across multiple trade shows in a short span, all while keeping the exhibits fresh and innovative. The goal was to find a solution that allowed for flexibility in design and size without compromising on quality or brand consistency. 

  • The Solution expand_more
  • EagleView-Strat-Partnership_The-Solution

    Custom Rental Booths

    Steelhead's Access Model was the ideal fit for EagleView's needs. By renting exhibit components, EagleView could adapt its booth designs to each specific trade show environment, ensuring a consistent brand theme without replicating the exact same design. This flexibility allowed them to maintain a dynamic and contemporary look while managing costs effectively and adhering to their sustainability values.  

  • The Process expand_more
  • EagleView-Strat-Partnership_The-Process

    Design Aspirations

    Steelhead's approach began with a thorough understanding of EagleView's business objectives and event goals. The team engaged in detailed discussions and brainstorming sessions with Glo Group and EagleView. Asking provocative questions about client needs and aspirations ensured a successful program. The collaboration led to  customized booth designs that were visually appealing, technologically advanced, and reflective of EagleView’s brand identity. 

HD-Supply-The-Challenge

Brand Consistency

In 2021, Glo Group agency was tasked with finding the perfect partner for their client EagleView. EagleView needed to maintain a cohesive and engaging presence across multiple trade shows in a short span, all while keeping the exhibits fresh and innovative. The goal was to find a solution that allowed for flexibility in design and size without compromising on quality or brand consistency. 

EagleView-Strat-Partnership_The-Solution

Custom Rental Booths

Steelhead's Access Model was the ideal fit for EagleView's needs. By renting exhibit components, EagleView could adapt its booth designs to each specific trade show environment, ensuring a consistent brand theme without replicating the exact same design. This flexibility allowed them to maintain a dynamic and contemporary look while managing costs effectively and adhering to their sustainability values.  

EagleView-Strat-Partnership_The-Process

Design Aspirations

Steelhead's approach began with a thorough understanding of EagleView's business objectives and event goals. The team engaged in detailed discussions and brainstorming sessions with Glo Group and EagleView. Asking provocative questions about client needs and aspirations ensured a successful program. The collaboration led to  customized booth designs that were visually appealing, technologically advanced, and reflective of EagleView’s brand identity. 

The Outcome

10x20 - WRE - Las Vegas

Tailored Experiences

Between 2021-2023, EagleView has successfully completed fifteen events with booth footprints ranging from 10x20 to 20x40. Each exhibit is tailored to the event, utilizing different sizes and layouts to suit the specific audience and venue.  

 

20x30 - RE+ - San Diego

Engaging Flexibility

Steelhead's Access Model provides the flexibility to create engaging, high-impact exhibits without the constraints of ownership. This model saves significant costs on shipping, storage, and maintenance while ensuring that exhibits are always fresh and relevant. By leveraging Steelhead's expertise and creative solutions, EagleView achieves a consistent and powerful presence at major events in the tech industry.  

Client Testimonial

Entrusting the logistical and design aspects to Steelhead means EagleView can focus on demonstrating their technological advancements and comprehensive data solutions, reinforcing their reputation as leaders in geospatial software and analytics. This strategic event focus helps them advance their mission of delivering precise, actionable data to optimize planning and decision-making processes for their clients. 

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