Trade Show Event Marketing | Steelhead Productions

Tackling Unexpected Issues in Marketing Events

Written by Steelhead Productions | Nov 6, 2024 5:57:21 PM

Did you know that 76% of event planners are haunted by the fear of last-minute changes during event setup?

We get it — with so many details you’re responsible for and the nature of live events, it’s not a matter of if something will go wrong but what will go wrong. 

But with the right support system, you can kick this fear to the curb and look forward to a smooth event setup.  

To combat this fear, you must ask your event agency these essential questions:

  • Do they pre-stage? Pre-staging helps identify potential problems before the event, ensuring everything runs smoothly on the big day.
  • Do they have a dedicated support person? Having a dedicated support person always ensures someone is available to manage and troubleshoot issues as they arise.

Partnering with a reliable event production studio that pre-stages exhibits and provides dedicated support can help crush these fears. Your partners should take on the brunt of the planning and research so that you have a seamless event setup and shine in front of your peers.